Վերաձևակերպիր քո փնտրումը
Հասանելիություն
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Հեղինակներ
- Anderson, Rolph E.
- Belch, George E.
- Belch, Michael A.
- Best, Roger J.
- Blair, Edward
- Bovee, Courtland L.
- Boyd, Harper W.
- Britt, Steuart Henderson
- Burt, David N.
- Bush, Alan J.
- Cateora, Philip R.
- Coney, Kenneth A.
- Corey, E. Raymond
- Craig, C. Samuel
- Cravens, David W.
- Crittenden, Victoria Lynn
- Della Bitta, Albert J.
- Dobler, Donald W.
- Donnelley, James H.
- Donnelly, James H.
- Douglas, Susan P.
- Etzel, Michael J.
- Futrell, Charles
- Graham, John L.
- Guiltinan, Joseph P.
- Hair, Joseph F.
- Hawkins, Del I.
- Howard, John A.
- Johnson, Eugene M.
- Kinnear, Thomas C.
- Kurtz, David L.
- Lamb, Charles W.
- Larreche, Jean-Claude
- Lee, Lamar
- Levy, Michael
- Lovelock, Christopher
- Lovelock, Christopher H.
- McCarthy, Edmund Jerome
- McDonald, William J.
- Monroe, Kent B.
- Myers, James H.
- Olson, Jerry C.
- Paul, Gordon W.
- Perreault, William D.
- Peter, J. Paul
- Reynolds, Fred D.
- Scheuing, Eberhard E.
- Stanton, William J.
- Star, Steven H.
- Sudman, Seymour
- Ցույց տուր ավելին
- Ցույց տուր ավելի քիչը
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Նյութի տեսակներ
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Մատենաշար
- Irwin/McGraw-Hill Series in Marketing
- McGraw Hill Series in Marketing
- McGraw-Hill International Editions
- McGraw-Hill Series in Marketing
- McGraw-Hill Series in Marketing and Advertising
- McGraw-Hill series in Marketing and Advertising
- McGraw-Hill series in management
- McGraw-Hill series in marketing
- The Irwin/McGraw-Hill Series in Marketing
- The Irwin/McGraw-Hill series in marketing
- Ցույց տուր ավելին
- Ցույց տուր ավելի քիչը
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Թեմաներ
- Absolute frequency
- Advertising
- Brand loyalty
- Breakdown method
- Buying income method
- Case studies
- Cash-and-carry wholesalers
- Communication in marketing
- Company report
- Consumer behavior
- Consumer jury
- Consumers
- Customer benefits
- Defensive packaging
- Direct marketing
- Distribution functions
- Export marketing
- Federal Trade Commission
- Financial services
- Industrial procurement
- International business enterprises
- Joint probability
- Management
- Market potential
- Market research
- Market segmentation
- Market surveys
- Marketing
- Marketing challenge
- Marketing management
- Marketing operations
- Marketing process
- Marketing research
- Marketing research system
- Marketing strategy
- Marketing--Case studies
- Markops world
- Materials management
- Nature of marketing
- Planning
- Price policy
- Pricing
- Psychological aspects
- Purchasing
- Reliability
- Retail trade
- Sales budget
- Sales management
- Sales promotion
- United States
- Ցույց տուր ավելին
- Ցույց տուր ավելի քիչը
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Հավաքածուներ
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Պահումը իրականացնող գրադարաններ