ՄԵԸՔ մանրամասներ
| 000 -LEADER |
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| fixed length control field |
01248cam a2200265 a 4500 |
| 001 - CONTROL NUMBER |
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| control field |
000427676 |
| 003 - CONTROL NUMBER IDENTIFIER |
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dti |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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20170506184242.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
940411c1989 nyu r u00000 engsd |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
066914830X |
| 099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC) |
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| Classification number |
659.1/01/919 COG |
| 049 ## - LOCAL HOLDINGS (OCLC) |
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| Definition of bibliographic subdivisions |
19940411 |
| Primary bibliographic subdivision |
1 |
| 245 10 - TITLE STATEMENT |
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| Title |
Cognitive and affective responses to advertising / |
| Statement of responsibility, etc. |
edited by Patricia Cafferata, Alice M. Tybout. |
| 260 01 - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Lexington, Ma : |
| Name of publisher, distributor, etc. |
Lexington Books, |
| Date of publication, distribution, etc. |
1989. |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
vii, 414 p. : ill. ; 24 cm. |
| 500 ## - GENERAL NOTE |
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| General note |
Edited compilation of papers presented at the Fourth Annual Advertising and Consumer Psychology Conference, held in Chicago, Ill., July 11-12, 1985, sponsored by Division 23 of the American Psychological Association, the Marketing Science Institute, and Needham Harper Worldwide. Includes bibliographies and index. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
Advertising--Psychological aspects--Congresses. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Consumer behavior--Congresses. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
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| Personal name |
Tybout, Alice M. |
| 710 1# - ADDED ENTRY--CORPORATE NAME |
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| Corporate name or jurisdiction name as entry element |
American Psychological Association. Division of Consumer Psychology. |
| 710 1# - ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Marketing Science Institute. |
| 710 1# - ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Needham Harper Worldwide. |
| 750 1# - |
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| -- |
Conference on Advertising and Consumer Psychology (4th : 1985 : Chicago, Ill.) |
