Consumer behavior and marketing action / (Գրառման հմ. 386968)
[ դիտիր պարզ ]
000 -LEADER | |
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fixed length control field | 00809nam a2200217 a 4500 |
001 - CONTROL NUMBER | |
control field | 4000 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | Q Series |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20170506191240.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 050809s1998 ohua 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0538867701 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | |
Transcribing agency | |
Modifying agency | AUA |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Assael, Henry. |
245 10 - TITLE STATEMENT | |
Title | Consumer behavior and marketing action / |
Statement of responsibility, etc. | by Henry Assael. |
250 ## - EDITION STATEMENT | |
Edition statement | 6th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Cincinnati, Ohio : |
Name of publisher, distributor, etc. | South-Western College Pub., |
Date of publication, distribution, etc. | 1998. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xviii, 718 p. : |
Other physical details | ill. ; |
Dimensions | 24 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references : (p. 656-688) and index. |
505 2# - FORMATTED CONTENTS NOTE | |
Formatted contents note | Consumer behavior : a managerial and consumer perspective--Consumer decision making--The individual consumer : cognitive and experiental processes. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Consumer behavior. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Motivation research (Marketing). |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
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Դպրոցական դասագրքեր | American University Library of Armenia | American University Library of Armenia | 06/05/2017 | 658.8 ASS | AUA-PL-0018612 | 06/05/2017 | 06/05/2017 | Book | 76 |