Marketing management in the 21st century / (Գրառման հմ. 386932)
[ դիտիր պարզ ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00833nam a2200229 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 3961 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | Q Series |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170506191239.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 050805s2001 njua 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 013915695X (pbk.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | |
| Transcribing agency | |
| Modifying agency | AUA |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Capon, Noel. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing management in the 21st century / |
| Statement of responsibility, etc. | by Noel Capon, James Mac Hulbert. |
| 246 3# - VARYING FORM OF TITLE | |
| Title proper/short title | Marketing management in the twenty-first century. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Upper Saddle River, N.J. : |
| Name of publisher, distributor, etc. | Prentice Hall, |
| Date of publication, distribution, etc. | 2001. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvii, 637 p. : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 26 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 505 2# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Marketing and the firm--Fundamentals for strategic marketing--The tasks of marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hulbert, James M. |
| 856 42 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="http://www.prenhall.com">http://www.prenhall.com</a> |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Դպրոցական դասագրքեր | American University Library of Armenia | American University Library of Armenia | 06/05/2017 | 658.8 CAP | AUA-PL-0018423 | 06/05/2017 | 06/05/2017 | Book | 76 |