Principles of marketing : (Գրառման հմ. 372882)

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000 -LEADER
fixed length control field	00734nam a2200229 a 4500
001 - CONTROL NUMBER
control field	A30009 10864
003 - CONTROL NUMBER IDENTIFIER
control field	dti
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20170506185018.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	s1991 000 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0137216149
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Kotler, Philip.
245 10 - TITLE STATEMENT
Title	Principles of marketing :
Remainder of title	annotations and instructor's manual /
Statement of responsibility, etc.	Philip Kotler, Gary Armstrong, Richard G. Starr.
250 ## - EDITION STATEMENT
Edition statement	5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Englewood Cliffs, N.J. :
Name of publisher, distributor, etc.	Prentice-Hall,
Date of publication, distribution, etc.	1991.
300 ## - PHYSICAL DESCRIPTION
Extent	I-76, xxiii, 711 p. : ill.
490 10 - SERIES STATEMENT
Series statement	Prentice Hall Series in Marketing.
500 ## - GENERAL NOTE
General note	Includes index.
500 ## - GENERAL NOTE
General note	Annotation's and instructor's edition.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Armstrong, Gary.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Starr, Richard G.

Պահումներ
Withdrawn status	Lost status	Damaged status	Not for loan	Collection code	Home library	Current library	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type	Public note
				Ընթերցասրահ	American University Library of Armenia	American University Library of Armenia	06/05/2017		658.8 KOT	AUA-PL-0007059	06/05/2017	06/05/2017	Book	76