Strategic database marketing : (Գրառման հմ. 371502)
[ դիտիր պարզ ]
000 -LEADER | |
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fixed length control field | 00584nam a2200181 a 4500 |
001 - CONTROL NUMBER | |
control field | A30009 9461 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | dti |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20170506184825.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | s1994 000 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 1557385513 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Hughes, Arthur M. |
245 10 - TITLE STATEMENT | |
Title | Strategic database marketing : |
Remainder of title | the masterplan for starting and managing a profitable, cutomer-based marketing program / |
Statement of responsibility, etc. | Arthur M. Hughes. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Homewood, Ill. : |
Name of publisher, distributor, etc. | Irwin, |
Date of publication, distribution, etc. | 1994. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xi, 352 p. |
500 ## - GENERAL NOTE | |
General note | Includes index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Data processing. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Strategic planning. |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
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Ընթերցասրահ | American University Library of Armenia | American University Library of Armenia | 06/05/2017 | 658.8 HUG | AUA-PL-0005566 | 06/05/2017 | 06/05/2017 | Book | 76 |