Basic marketing : (Գրառման հմ. 365459)

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000 -LEADER
fixed length control field	00631nam a2200217ua 4500
001 - CONTROL NUMBER
control field	000427109
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20221213202257.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	060216s1987 000 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0256036497
040 ## - CATALOGING SOURCE
Original cataloging agency	AM-YeANAU
Transcribing agency	AM-YeANAU
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title	eng
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	McCarthy, E. Jerome.
245 10 - TITLE STATEMENT
Title	Basic marketing :
Remainder of title	a managerial approach /
Statement of responsibility, etc.	by E. Jerome McCarthy, William D. Perreault.
250 ## - EDITION STATEMENT
Edition statement	9th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Homewood, IL :
Name of publisher, distributor, etc.	Irwin,
Date of publication, distribution, etc.	1987.
300 ## - PHYSICAL DESCRIPTION
Extent	xviii, 749 p. :
Other physical details	ill.
650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing.
650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing management.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Perreault, William D.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Book
Source of classification or shelving scheme	Universal Decimal Classification

Պահումներ
Withdrawn status	Lost status	Damaged status	Not for loan	Collection code	Home library	Current library	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type	Public note	Inventory number
				3-րդ գրապահոց	ANAU Scientific Library	ANAU Scientific Library	06/05/2017		339.138 M-10	AU0268795	06/05/2017	06/05/2017	Book	Ten Days Loan	617 Fr
				Ընթերցասրահ	American University Library of Armenia	American University Library of Armenia	06/05/2017		658.8 MCC	AUA-PL-0002341	06/05/2017	06/05/2017	Book	76