Basic Marketing Research / (Գրառման հմ. 188270)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00641nam a2200241 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 000225409 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | AM-YeNLA |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230118161252.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 030515s1996 ai r 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0-03-098367-3 |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Churchill, Gilbert A. |
| 245 10 - TITLE STATEMENT | |
| Title | Basic Marketing Research / |
| Statement of responsibility, etc. | Gilbert A.Churchill. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Philadelphia ; |
| -- | San Diego, a. o. : |
| Name of publisher, distributor, etc. | The Dryden Press, |
| Date of publication, distribution, etc. | 1996. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 863 p. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Index: p. 851-863 |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Measurement Basics |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Analysis |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Churchill, Gilbert A. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Universal Decimal Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Inventory number | Shelving control number | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| MD | Scientific Technical Library | Scientific Technical Library | 04/05/2017 | 11866.00 | 600698 | 127 | 339 C 57 | ST0011898 | 04/05/2017 | 04/05/2017 | Book |