Advertising : its role in modern marketing :
Dunn, S. Watson.
Advertising : its role in modern marketing : instructor's manual / by S. Watson Dunn, Arnold M. Barban. - Chicago, IL : The Dryden Press, 1982. 1982. - 128 p. :
0030600510
Advertising.
Marketing.
Advertising : its role in modern marketing : instructor's manual / by S. Watson Dunn, Arnold M. Barban. - Chicago, IL : The Dryden Press, 1982. 1982. - 128 p. :
0030600510
Advertising.
Marketing.