000			00764nam a22002294a 4500
001			000839249
003			AM-YeNLA
005			20230421142356.0
008			111018s2003 ||||||||||||||||||||eng|c
020			_a0324181485
041	0		_aeng
042			_apcc
100	1		_aZikmund, William G.
245	1	0	_aExploring marketing research / _cby William G. Zikmund.
250			_a8th ed.
260			_aAustralia ; _a[Cincinnati, Ohio] : _bThomson/South-Western, _c2003.
300			_axxi, 744 p. : _bchiefly col. ill. ; _c28 cm.
500			_aVarious multi-media instructional materials, including a web site, are available to supplement the text.
504			_aIncludes bibliographical references and index.
650		0	_aMarketing research.
942			_2udc _cBK
999			_c743698 _d743698