| 000 | 00682nam a2200217 a 4500 | ||
|---|---|---|---|
| 001 | 000838316 | ||
| 005 | 20231119104905.0 | ||
| 008 | 110728s1987 nyu r 000 0 eng d | ||
| 020 | _a0-13-851312-0 | ||
| 041 | 0 | _aeng | |
| 100 | 1 | _aKotler, Philip | |
| 245 | 1 | 0 |
_aStrategic marketing for nonprofit organizations : _bcases and readings / _cBy Ph. Kotler, O.C. Ferrell, Charles Lamb. |
| 250 | _aThird ed. | ||
| 260 |
_aEnglewood Cliffs, NJ : _bPrentice-hall, Inc., _c1987. |
||
| 300 |
_aX, 386 p. : _btables, exhibits ; _c23 cm. |
||
| 650 | 1 | 4 |
_aMarketing _xCase studies |
| 650 | 1 | 4 | _aCorporations, Nonprofit |
| 700 | 1 | _aLamb, Charles | |
| 700 | 1 | _aFerrell, O.C. | |
| 999 |
_c742834 _d742834 |
||
| 942 | 0 | 0 | _07 |