000 00603nam a2200193 u 4500
001 000822456
005 20230702230746.0
008 110711s1994 ||||||||||||||||||||eng|c
020 _a0-02-351831-6
041 0 _aeng
100 1 _aHawkins, Del I.
245 1 0 _aEssentials of marketing research /
_cDel I. Hawkins, D.S. Tull.
260 _aNew York, N.Y. ;
_aToronto :
_bMacmillan Publ. Co.
_bMaxwell Macmillan Canada,
_c1994.
300 _axiii, 557, [17] p. ;
_c26 cm.
500 _aIncludes appendix and index
650 1 4 _aMarketing research
650 1 4 _aMarketing
700 1 _aTull, Donald S.
999 _c727549
_d727549