| 000 | 00666pam a2200217 a 4500 | ||
|---|---|---|---|
| 001 | 000746510 | ||
| 005 | 20221213195953.0 | ||
| 008 | 940607s1995 a b 001 0 eng c | ||
| 020 | _a0471552550 | ||
| 041 | 0 | _aeng | |
| 100 | 1 | _aDalrymple, Douglas J. | |
| 245 | 1 | 0 |
_aMarketing management : _btext and cases / _cD.J. Dalrymple, L.J. Parsons. |
| 250 | _a6th ed. | ||
| 260 |
_aNew York : _bWiley, _cc1995. |
||
| 300 |
_ax, 984, P-1, I-11 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 1 | 4 |
_aMarketing _xManagement. |
| 650 | 1 | 4 |
_aMarketing _xManagement _vCase studies. |
| 700 | 1 | _aParsons, Leonard J. | |
| 999 |
_c654662 _d654662 |
||
| 942 | _cBK | ||