000			00876nam a2200241 a 4500
001			8943421
003			Q Series
005			20170506191236.0
008			050728s2001 njua 001 0 eng d
020			_a0130283290 (softcover)
040			_aDLC _cAUA _dAUA
100	1		_aKotler, Philip.
245	1	0	_aPrinciples of marketing / _cby Philip Kotler, Gary Armstrong.
250			_a9th ed.
260			_aUpper Saddle River, N.J. : _bPrentice Hall, _c2001.
300			_axxxi, 785, various pagination : _bcol. ill. ; _c28 cm.
500			_aInternational edition.
504			_aIncludes bibliographical references and indexes.
505	2		_aUnderstanding marketing and the marketing process--Developing marketing opportunities and strategies--Developing the marketing mix.
650		0	_aMarketing.
700	1		_aArmstrong, Gary.
856	4	2	_uhttp://www.prenhall.com/kotler
999			_c386863 _d386863