000 00771nam a2200229 4500
001 184
003 The Library
005 20210616204741.0
008 020321s2001 eng d
020 _a0030314062
100 1 _aBoone, Louis E.
_9243538
245 1 0 _aContemporary marketing :
_binstructor's resource manual / by Louis E. Boone, David L. Kurtz ; prepared by Gemmy Allen.
250 _a10th ed.
260 _aFort Worth, Tex. :
_bHarcourt College Publishers,
_c2001.
300 _axxxvi, 364 p.
500 _aIncludes CD"
505 2 _aThe contemporary marketing environment--Managing technology to achieve marketing success.
650 0 _aMarketing.
700 1 _aKurtz, David L.
_9243539
700 1 _aAllen, Gemmy.
_9244994
942 _2udc
_cBK
999 _c379680
_d379680