000 00696nam a2200205 a 4500
001 A30009 16434
003 dti
005 20170506185335.0
008 s1999 000 0 eng
020 _a0201350629
245 1 0 _aGlobal marketing management /
_cedited by John A. Quelch, Christopher A. Bartlett.
250 _a4th ed.
260 _aReading, Mass. :
_bAddison-Wesley,
_c1999.
300 _aviii, 703 p.
500 _aContents : Designing strategies for global competition--Global expansion strategies.
650 0 _aExport marketing
_xManagement.
650 0 _aExport marketing
_xManagement
_xCase studies.
700 1 _aQuelch, John A.
700 1 _aBartlett, Christopher A.
999 _c377098
_d377098