000 00564nam a2200181 a 4500
001 000438081
003 dti
005 20170506185120.0
008 060216s1991 000 0 eng
020 _a0135524806
100 1 _aKotler, Philip.
245 1 0 _aMarketing management :
_bAnalysis, planning, implementation, and control /
_cby Philip Kotler.
250 _a7th ed.
260 _aEnglewood Cliffs, N.J. :
_bPrentice-Hall,
_c1991.
300 _axxvi, 756 p.
500 _aIncludes bibliographical references and index.
650 0 _aMarketing
_xManagement.
999 _c374422
_d374422