000 00571nam a2200193 a 4500
001 A30009 13031
003 dti
005 20170506185113.0
008 s1988 000 0 eng
020 _a0205113796
245 1 0 _aMarketing classics :
_ba selection of influential articles /
_ccompiled by Ben M. Enis, Keith K. Cox.
250 _a6th ed.
260 _aBoston, Mass. :
_bAllyn and Bacon,
_c1988.
300 _axii, 544 p.
500 _aIncludes bibliography and index.
650 0 _aMarketing.
700 1 _aEnis, Ben M.
700 1 _aCox, Keith Kohn.
999 _c374248
_d374248