000 00543nam a2200181 a 4500
001 A30009 10753
003 dti
005 20170506185016.0
008 s1993 000 0 eng
020 _a0395638860
100 1 _aPride, William M.
245 1 0 _aMarketing : concepts and strategies :
_binstructor's resource manual /
_cby William M. Pride and O.C. Ferrell.
250 _a8th ed.
260 _aBoston, Mass. :
_bGoughton Mifflin Company,
_c1993.
300 _axiii, 556 p.
650 0 _aMarketing.
700 1 _aFerrell, O.C.
999 _c372818
_d372818