000 00604nam a2200193 a 4500
001 A30009 10540
003 dti
005 20170506185012.0
008 s1987 000 0 eng
020 _a0205103332
100 1 _aKerin, Roger A.
245 1 0 _aStrategic marketing problems :
_bcases and comments /
_cby Roger A. Kerin, Robert A. Peterson.
250 _a4th ed.
260 _aBoston, Mass. :
_bAllyn and Bacon,
_c1987.
300 _axv, 735 p.
650 0 _aMarketing
_xDecision making
_xCase studies.
650 0 _aMarketing
_xManagement
_xCase studies.
700 1 _aPeterson, Robert A.
999 _c372731
_d372731