000 00615nam a2200205 a 4500
001 A30009 2268
003 dti
005 20170506184212.0
008 s1987 000 0 eng
020 _a002421910X
100 1 _aTull, Donald S.
245 1 0 _aMarketing research : measurement and method :
_ba text with cases /
_cby Donald S. Tull and Del I. Hawkins.
250 _a4th ed.
260 _aNew York, N.Y. :
_bMacMillan,
_c1987.
300 _axvi, 845 p.
500 _aIncludes index.
650 0 _aMarketing research.
650 0 _aMarketing research
_xCase studies.
700 1 _aHawkins, Del I.
999 _c365406
_d365406