| 000 | 00477nam a2200169 a 4500 | ||
|---|---|---|---|
| 001 | A30009 2233 | ||
| 003 | dti | ||
| 005 | 20170506184210.0 | ||
| 008 | s1975 000 0 eng | ||
| 020 | _a0256015678 | ||
| 100 | 1 | _aMcCarthy, E. Jerome. | |
| 245 | 1 | 0 |
_aBasic marketing : _ba managerial approach / _cby E. Jerome McCarthy. |
| 250 | _a5th ed. | ||
| 260 |
_aHomewood, IL : _bRichard D. Irwin, _c1975. |
||
| 300 | _axvi, 694 p. : | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 999 |
_c365372 _d365372 |
||