000			00543nam a2200193 a 4500
001			000421767
003			dti
005			20170506183525.0
008			050421s1989 000 0 eng
020			_a039536938X
100	1		_aPride, William M.
245	1	0	_aMarketing : _bconcepts and strategies / _cby William M. Pride, O.C. Ferrell.
250			_a6th ed.
260			_aBoston, Mass. : _bHoughton Mifflin, _c1989.
300			_axxxiv, 818, 124 p. : _bill.
500			_aIncludes index.
650		0	_aMarketing.
700	1		_aFerrell, O.C.
999			_c360253 _d360253