000 00603nam a2200205 a 4500
001 000225633
005 20230529004057.0
008 030515s1991 ai r 000 0 eng d
020 _a0-02-927956-9
040 _aAM, ACSTI
082 0 0 _a658.87
100 1 _aSchnaars, Steven P.
245 1 0 _aInstructor's Manual to Accompany Marketing Strategy:
_bA Coustomer-Driven Approach /
_cSteven P. Schnaars.
260 _aNew York ;
_aOxford, a. o. :
_bThe Free Press,
_c1991.
300 _a83 p.
650 1 4 _aMarketing
650 1 4 _aProduct
650 1 4 _aStatisfaction
700 1 _aSchnaars, Steven P.
999 _c188441
_d188441