TY  - BOOK
AU  - Marson Charlotte H.
AU  - Perreault,William D.
TI  - The marketing game
SN  - 0-256-06013-4
PY  - 1987///
CY  - Homewood, Ill
PB  - Irwin
KW  - Marketing
N1  - Includes appendix and index
ER  -