Marson Charlotte H. <br/><br/>
The marketing game / 
Ch.H. Marson, W.D. Perreault. 
 - Homewood, Ill :  Irwin,  1987. 
 - xi, 79 p. :  ill. ;  28 cm. 
<br/><br/> Includes appendix and index 
<br/><br/><label>ISBN: </label>0-256-06013-4 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing