Abell, Derek F.,  1938- <br/><br/>
Strategic market planning :  problems and analytical approaches / 
Derek F. Abell, John S. Hammond. 
 - Englewood Cliffs :  Prentice-Hall,  1979. 
 - xii, 527 p. :  ill. ;  23 cm. 
<br/><br/><label>ISBN: </label>0-13-851089-X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management