CIM.  Practice & Revision Kit : Diploma.  Paper 10,  International Marketing Strategy : 

 - London :  BPP Publ.,  1998. 
 - 208 p. 
<br/><br/><label>ISBN: </label>0-7517-4959-1 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing-Management