Rivers, William L. <br/><br/>
Responsibility in mass communication / 
By William L. Rivers and Wilbur Schramm. 
 - Rev. ed. 
 - New York :  Harper & Row,  [1969]. 
 - vi, 314 p. ;  22 cm. 
 - 302.2/3 .
<br/><br/> First ed. by Wilbur Schramm. 
<br/><br/>Includes bibliogr. references. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media--Social aspects.
<br/><br/><label>Dewey Class. No.: </label>302.2/3