TY - BOOK AU - Cutlip,Scott M. AU - Center,Allen H. AU - Broom,Glen M. TI - Effective public relations SN - 0-13-541211-0 U1 - 659.2 21 PY - 2000/// CY - Upper Saddle River, N.J. PB - Prentice Hall KW - Public relations N1 - Includes bibliographical references and index ER -