Dillon, William R. <br/><br/>
Marketing research in a marketing environment / 
by William R. Dillion, Thomas J. Madden, Neil H. Firtle. 
 - 3rd ed. 
 - Burr Ridge, Ill. :  Irwin,  1994. 
 - xxii, 760 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/>Marketing research environments--Acquiring data : an overview--Sampling theory and practices. 
<br/><br/><label>ISBN: </label>0256105170 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.