Vesper, Karl H.
New venture mechanics /
by Karl H. Vesper.
- Englewood Cliffs, N.J. : Prentice Hall, 1993.
- xiii, 380 p. : ill. ; 24 cm.
Includes bibliographical references and indexes.
Developing concepts--Marshalling resources--Start-up actions--Planning.
0136207901
New business enterprises.
Entrepreneurship.