Vesper, Karl H.

New venture mechanics / by Karl H. Vesper. - Englewood Cliffs, N.J. : Prentice Hall, 1993. - xiii, 380 p. : ill. ; 24 cm.

Includes bibliographical references and indexes.

Developing concepts--Marshalling resources--Start-up actions--Planning.

0136207901


New business enterprises.
Entrepreneurship.