TY  - BOOK
AU  - Smith,Preston G.
AU  - Reinertsen,Donald G.
TI  - Developing products in half the time: new rules, new tools 
SN  - 0442025483
PY  - 1998///
CY  - New York, N.Y.
PB  - John Wiley & Sons
KW  - New products
KW  - Product management
N1  - Includes bibliographical references and index; Faster and still faster--Putting a price tag on time--The fuzzy front end
ER  -