TY  - BOOK
AU  - Gossage,Howard Luck
TI  - The book of Gossage: a compilation, which includes "Is there any hope for advertising?" 
SN  - 0962141534
PY  - 1995///
CY  - Chicago, Ill.
PB  - Copy Workshop
KW  - Advertising
N1  - Includes bibliographical references; Is advertising worth saving?--Advertising and the facts of life
ER  -