Solomon, Michael R. <br/><br/>
Marketing :  real people, real choices / 
by Michael R. Solomon, Elnora W. Stuart. 
 - Upper Saddle River, N.J. :  Prentice Hall,  1997. 
 - xxvi, 774 p. :  col. ill. ;  29 cm. 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/>Making marketing decisionss--Understanding and identifying markets. 
<br/><br/><label>ISBN: </label>0205152066 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Vocational guidance.