Boone, Louis E. <br/><br/>
Study guide to accompany contemporary marketing / 
by Louis E. Boone, David L. Kurtz ; prepared by Thomas S. O'Connor. 
 - 10th ed. 
 - Fort Worth, Tex. :  Harcourt College Publishers,  2002. 
 - vi, 426 p. 
<br/><br/>The contemporary marketing envirnoment--Managing technology to achieve marketing success. 
<br/><br/><label>ISBN: </label>0030314046 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.