Davtian, Arestak.

Marketing plan for fruit and vegetable juice / by Arestak Davtian, Vrezh Grigorian, Georg Harutunian. - Yerevan, Armenia : American University of Armenia, 1996. - vii, 57 p. : ill.

Includes bibliographical references.

Market research findings--Marketing objectives and goals--Marketing mix strategy.


Fruit juices.
Vegetable juices.
Marketing--Planning.