Marketing plan for the HAI-FM 105.5 radio station / by Olga Matevosian ... [et al.]. - Yerevan, Armenia : American University of Armenia, 1995. - v, 92 p.

Typescript.

Thesis (M.B.A.)--American University of Armenia.

Includes bibliographical references.

Executive summary--Table of contents--Introduction--Methodology--Research findings.


Radio stations--Armenia.
Radio stations--Management.
Radio broadcasting--Management.
Marketing--Planning.