Britt, Steuart Henderson. <br/><br/>
Marketing management & administrative action / 
by Steuart Henderson Britt, Harper W. Boyd. 
 - New York, N.Y. :  McGraw-Hill,  1968. 
 - xiii, 776 p. 
 - McGraw-Hill Series in Marketing and Advertising. .
<br/><br/> Includes index. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management.