TY  - BOOK
AU  - Haas,Robert W.
TI  - Business marketing management : an organizational approach: text and cases 
SN  - 053492761
PY  - 1989///
CY  - Boston, Mass.
PB  - PWS
KW  - Industrial marketing
KW  - Management
KW  - Case studies
N1  - Includes bibliographical references and index
ER  -