Hawkins, Del I. <br/><br/>
Consumer behavior :  implications for marketing strategy / 
by Del I. Hawkins, Roger J. Best, Kenneth A. Coney. 
 - 3rd ed. 
 - Plano, TX :  Business Publications,  1986. 
 - xiv, 740 p. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0256034141 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.