Mason, Joseph Barry. Modern retailing : theory and practice / J. Barry Mason, Morris L. Mayer, J. B. Wilkinson. - 6th ed. - Homewood, Ill. : Irwin, 1993. - xxiii, 793 p. : ill. Includes index. Donated by Farouk Heiba. ISBN: 0256102570 Subjects--Topical Terms: Retail trade.