TY  - BOOK
AU  - Boone,Louis E.
AU  - Kurtz,David L.
TI  - Contemporary marketing : test bank / by Louis E. Boone, David L. Kurtz
SN  - 0030744377
PY  - 1992///
CY  - Chicago, Ill.
PB  - The Dryden Press
KW  - Marketing
ER  -