Boone, Louis E. <br/><br/>
Contemporary marketing : test bank / by Louis E. Boone, David L. Kurtz. 

 - 7th ed. 
 - Chicago, Ill. :  The Dryden Press,  1992. 
 - 677 p. 
<br/><br/><label>ISBN: </label>0030744377 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.