Yip, George S. <br/><br/>
Total global strategy :  managing for worldwide competitive advantage / 
George S. Yip. 
 - Business School edition. 
 - Englewood Cliffs, N.J. :  Prentice Hall,  1995. 
 - xix, 261 p. 
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0131244884 
<br/><br/><label>Subjects--Topical Terms: </label><br/>International business enterprises--Management.<br/>Strategic planning.