TY  - BOOK
AU  - Lovelock,Christopher H.
TI  - Services marketing
SN  - 0-13-807066-0
PY  - 1991///
CY  - Englewood Cliffs, N.J.
PB  - Prentice-Hall
KW  - Professions
KW  - Marketing
KW  - Service industries
ER  -