Schiffman, Leon G. <br/><br/>
Consumer behavior :  test item file / 
by Leon G. Schiffman, Leslie Lazar Kanuk. 
 - 4th ed. 
 - Englewood Cliffs, NJ :  Prentice-Hall,  1991. 
 - viii, 164 p. : 
<br/><br/><label>ISBN: </label>0131705563 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.