Britt, Steuart Henderson. <br/><br/>
Consumer behavior in theory and in action edited / 
by Steuart Henderson Britt ; editorial collaboration of James L Lubawski. 
 - New York, NY :  John Wiley & Sons,  1970. 
 - xxv, 499 p. : 
 - The Wiley marketing series. .
<br/><br/><label>ISBN: </label>0471104825 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.