Walters, C. Glenn. <br/><br/>
Consumer behavior :  theory and practice / 
by C. Glenn Walters. 
 - 3rd ed. 
 - Homewood, IL :  Richard D. Irwin,  1978. 
 - xvi, 608 p. : 
<br/><br/><label>ISBN: </label>0256019991 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.<br/>Consumer complaints.<br/>Consumers preferences.