TY  - BOOK
AU  - Hatten,Kenneth J.
AU  - Hatten,Louise Mary
TI  - Effective strategic management: analysis and action 
SN  - 0132452006
PY  - 1988///
CY  - Englewood Cliffs, N.J.
PB  - Prentice-Hall
KW  - Strategic planning
ER  -